Privacy policy

Last Updated: 15 December 2025

This Privacy Policy describes how Human Interaction, Inc., 7272 Wisconsin Ave, 9th Floor, Bethesda, MD 20814, United States (“Human Interaction”, “KEEPY”, “We”, “Us”, or the “Company”) collects, uses, stores, and shares information in connection with your use of mykeepy.com (the “Website”), related services, and the Company’s social media pages (collectively, the “Services”).

This Privacy Policy is incorporated by reference into our Terms of Service. By accessing or using the Services, you acknowledge that you have read and understood this Privacy Policy.

 

1. SCOPE

This Privacy Policy applies to:

  • visitors to the Website;
  • users who create an account and use the Services;
  • customers who purchase products through our online store; and
  • individuals whose information is included in content that users choose to record or display through the Services.

This Privacy Policy does not apply to third-party websites or services that may be linked to or integrated with the Services unless stated otherwise.

 

2. INFORMATION WE COLLECT

2.1 Information You Provide to Us

We collect information you choose to provide, including:

Account and Profile Information

  • name (optional depending on your settings);
  • email address;
  • login credentials (or tokens for third-party login); and
  • profile photo (if provided).

Tag Information (User-Entered)

The Services allow you to record and manage information associated with KEEPY identification tags, which are physical products containing a unique QR code and identification number (the “Product”). This information may include contact details, notes, descriptions, emergency-related details, or any other information you choose to associate with a Product (the “Tag Information”).

For purposes of the Terms of Service, Tag Information is considered “User Content.”

Customer Support and Communications

If you contact us, we may collect your name, email address, message content, and any attachments you send.

Marketing Preferences

Your preferences regarding receiving marketing communications (for example, subscription status or opt-out choices).

 

2.2 Optional Emergency or Sensitive Information

Users may voluntarily choose to record limited emergency-related information (for example, allergies or medical notes) to be displayed when a tag is scanned, depending on the user’s configuration.

Important notes:

  • The Company is not a healthcare provider.
  • This information is user-provided and user-controlled.
  • You may edit or remove this information at any time through your account.

 

2.3 Information Collected Automatically

When you use the Services, we may collect certain information automatically, such as:

  • IP address;
  • device type, browser type, operating system;
  • pages viewed, referring/exit pages, and interactions with the Website; and
  • timestamps and approximate location derived from IP address.

 

2.4 Cookies and Similar Technologies

We use cookies and similar technologies for:

  • strictly necessary purposes (to operate the Services);
  • analytics (to understand usage and improve the Services); and
  • advertising (as described below, if enabled).

You can control cookies through your browser settings. If you disable certain cookies, some features of the Services may not function properly.

 

2.5 Information from Third Parties

We may receive information from third parties in the following scenarios:

Google Sign-In

If you register or sign in using Google, we may receive basic account information (such as name, email address, and profile image) and a unique identifier or token. We do not receive your Google password.

Shopify (E-commerce and Payments)

Purchases are processed through Shopify and its payment providers. We receive order-related information (such as purchased items, shipping details, and transaction status). We do not store full payment card details.

Email and Account Infrastructure

We use:

  • AWS Cognito to manage user authentication and account access;
  • Amazon SES to send transactional emails (for example, registration confirmation, password reset, and account notices).

Social Media Platforms

Our social media pages are hosted by third-party platforms. Your interactions with those platforms are also governed by their own privacy policies, and we may receive aggregated or limited information from them.

 

3. HOW WE USE INFORMATION

We use information to:

  • provide, operate, and maintain the Services;
  • create, authenticate, and manage accounts;
  • enable linking and management of Products and associated information;
  • process purchases and fulfill orders through our store;
  • send transactional communications (for example, security notices or registration emails);
  • send marketing communications (where permitted and subject to your preferences);
  • analyze usage and improve the Services;
  • protect the security and integrity of the Services, prevent fraud, and enforce our policies; and
  • comply with legal obligations.

 

4. HOW TAG INFORMATION MAY BE VIEWED

Information associated with a Product may be visible to third parties only when and to the extent a user chooses to make it visible through the Services (for example, when a tag is scanned or its identifier is entered).

Once information is displayed to a third party, the Company does not control how that third party may use it. You are responsible for choosing what information to record and make visible.

 

5. HOW WE SHARE INFORMATION

We do not sell personal information.

 

5.1 Vendors and Service Providers

We may share information with service providers that help us operate the Services, including:

  • DigitalOcean (hosting of database, backend, and frontend services);
  • AWS Cognito (authentication);
  • Amazon SES (transactional email delivery);
  • Google (authentication and analytics);
  • Shopify (e-commerce platform and payments).

Service providers may process information only as necessary to perform services for us and in accordance with applicable contractual restrictions.

 

5.2 Advertising and Marketing Partners (Now or in the Future)

We may use advertising technologies and partners (for example, Meta Pixel, Google Ads tags, TikTok Pixel, or similar tools) to:

  • measure the effectiveness of advertising campaigns;
  • create audiences for advertising; and
  • deliver more relevant ads.

These technologies may collect or receive information about your device and activity on the Website (including via cookies or similar technologies) and may combine it with information from other sources in accordance with their own policies.

If and when we enable these tools, we will do so in a manner consistent with applicable law (including consent requirements where applicable), and we may update this Privacy Policy accordingly.

 

5.3 Legal Requirements and Protection

We may disclose information if required by law or in good faith to protect the rights, safety, and security of the Company, our users, or others.

 

5.4 Business Transfers

Information may be transferred as part of a merger, acquisition, restructuring, or sale of assets.

 

6. LEGAL BASES FOR PROCESSING (EEA / UK / CH)

If you are located in the European Economic Area, the United Kingdom, or Switzerland, we process personal data under one or more of the following legal bases:

  • contract necessity (to provide the Services you request);
  • legitimate interests (for example, improving the Services, securing the platform, preventing fraud);
  • consent (where required for certain cookies, advertising, or marketing); and
  • legal obligation (to comply with applicable laws).

Where we rely on legitimate interests, we balance those interests against your rights and freedoms.

 

7. DATA RETENTION

We retain personal information for as long as reasonably necessary to:

  • provide the Services;
  • comply with legal obligations; and
  • resolve disputes and enforce agreements.

When information is no longer needed, we delete or anonymize it, unless retention is required by law or for legitimate business purposes (such as backups and security).

 

8. SECURITY

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information. However, no system is completely secure, and we cannot guarantee absolute security.

 

9. INTERNATIONAL DATA TRANSFERS

Your information may be processed in the United States and other jurisdictions where the Company or its service providers operate.

Where required by applicable law, we use appropriate safeguards for international transfers (such as standard contractual clauses or other lawful transfer mechanisms).

 

10. YOUR PRIVACY RIGHTS AND HOW TO EXERCISE THEM

Depending on your location, you may have the right to:

  • access personal information we hold about you;
  • request correction of inaccurate information;
  • request deletion of your personal information;
  • request restriction of processing;
  • object to processing (including certain marketing or legitimate interest processing);
  • request data portability (where applicable); and
  • withdraw consent where processing is based on consent.

How to Submit a Request

To exercise your rights, contact us at team@mykeepy.com.

Verification

To protect your privacy and security, we may need to verify your identity before fulfilling a request.

Authorized Agents

Where required by law, you may designate an authorized agent to submit requests on your behalf. We may require proof of authorization and identity verification.

 

11. MARKETING COMMUNICATIONS

You may opt out of marketing emails at any time by using the “unsubscribe” link in the email or by contacting team@mykeepy.com.

Even if you opt out of marketing communications, we may still send transactional or service-related messages.

 

12. CHILDREN’S PRIVACY

The Services are not intended for children under the age of 13, and the Company does not knowingly permit children under the age of 13 to create accounts or submit personal information through the Services.

Products may be used for the benefit of minors only under the supervision and consent of a parent or legal guardian. If you believe a child under 13 has provided personal information to us, please contact team@mykeepy.com.

 

13. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time. The “Last Updated” date indicates when changes were made. Continued use of the Services constitutes acceptance of the updated Privacy Policy.

 

14. CONTACT US

If you have questions about this Privacy Policy or our data practices, contact us at: team@mykeepy.com.

Data Controller: Human Interaction, Inc.

 

 

ADDITIONAL DISCLOSURE: CALIFORNIA PRIVACY NOTICE (CCPA / CPRA)

Last Updated: 15 December 2025

 

This section applies to California residents and supplements the Privacy Policy.


A. Categories of Personal Information We Collect

Depending on how you interact with the Services, we may collect:

  • Identifiers (name, email address, IP address, account identifiers);
  • Internet or network activity (browsing activity on our Website, device data);
  • Commercial information (purchase history through Shopify); and
  • User-provided content (including Tag Information and other User Content).

B. Purposes for Collection

We collect and use personal information for the purposes described in Section 3 of the Privacy Policy.

C. Disclosure for Business Purposes

We may disclose personal information to service providers for business purposes as described in Section 5 of the Privacy Policy.

D. Sale or Sharing of Personal Information

We do not sell personal information.

If certain advertising technologies constitute “sharing” under California law for cross-context behavioral advertising, appropriate notices and choices will be provided.

E. Your California Rights

You may have the right to request access, delete, correct, opt out of sharing (if applicable), and not be discriminated against for exercising your rights.

F. How to Submit Requests

Email team@mykeepy.com. Verification may be required.